Friday, December 27, 2013

Defining Value in Today's Contemporary Art Market


Candace Worth's talk at the TEDxChelsea conference, held June 1, 2012 at the School of Visual Arts. The conference theme was "The true value of art is seldom what someone is willing to pay for it." For more information or to apply for 2013, please go to TEDxChelsea.org.

Candace Worth founded Worth Art Advisory in 2001 to bridge the gap between contemporary art collectors and the increasingly exclusive art world establishment. Candace began her career in the Contemporary Art Department at Christie's auction house in the early 1990s. Since then, she has worked for a blue-chip gallery in New York City as well as an internet-based art consultancy. She now buys artwork for a highly diverse group of clients at all price levels, sourcing most of the work from across the United States and Europe. Candace currently serves on the board of the Drawing Center in New York City and has lectured on issues related to the contemporary art market at several art institutions, including the Rhode Island School of Design. Candace received her BA in Art History from the University of Pennsylvania and continued her studies in Art History at the Graduate School of Arts at Columbia University. worthartadvisory.com

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

Read also: Is good to invest in contemporary art?

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