Friday, April 26, 2013

WHAT IS: Appropriation art?

Appropriation (art)

From Wikipedia, the free encyclopedia

Composition with Fruit, Guitar and Glass. 1912. Pablo Picasso.

Appropriation in art is the use of pre-existing objects or images with little or no transformation applied to them. The use of appropriation has played a significant role in the history of the arts (literary, visual, and musical).

Appropriation can be understood as "the use of borrowed elements in the creation of a new work." In the visual arts, to appropriate means to properly adopt, borrow, recycle or sample aspects (or the entire form) of man-made visual culture. Most notable in this respect are the Readymades of Marcel Duchamp. Other strategies include "re-vision, re-evaluation, variation, version, interpretation, imitation, proximation, supplement, increment, improvisation, prequel... pastiche, paraphrase, parody, homage, mimicry, shan-zhai, echo, allusion, intertextuality and karaoke."The term appropriation refers to the use of borrowed elements in the creation of a new work (as in 'the artist uses appropriation') or refers to the new work itself (as in 'this is a piece of appropriation art').

Inherent in our understanding of appropriation is the concept that the new work recontextualises whatever it borrows to create the new work. In most cases the original 'thing' remains accessible as the original, without change.

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An axample of appropriatio art is the work of Marco REA:

Marco Rea
He created and uses a technique, which is the spray painting on billboard. “Marco REA’s work rises from a glossy image, created in order to sell a product, full of messages of desire and fascination, which stir people to material fetishism for mass culture products. Marco REA removes the product from this image and atmosphere totally changes, the subject is bent to his will, the subject becomes other from himself. His favourite models are women in their intimacy, lost in their thoughts, dreams, mental explorations, caught in their mental spaces.” (from the catalogue “Italian Pop Surrealism”) 

Official gallery page: Marco REA

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